The Nielsen Company is the world’s leading marketing and media information company. We’re passionate about measuring and analyzing how people interact with digital platforms, traditional media and in-store environments - locally as well as globally. We provide the most complete understanding of how consumers get information, consume media and buy goods and services.
Above all else, our ongoing commitment is to align our business with our clients’ needs to ensure they have a competitive edge in an expanding global economy.
Nielsen is the privately held company is active in more than 100 countries, with headquarters in New York, USA.