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Avanyan Vazgen
Male, 42 years, born on 29 January 1982
Contacts
Armenia, willing to relocate, prepared for business trips
Creative Group Head / Senior Creator / Senior Copywriter
Specializations:
- Marketing manager, internet marketer
Employment: full time, project work
Work schedule: full day
Work experience 20 years 9 months
August 2019 — currently
4 years 10 months
Russia, nectarin.ru
Media, Marketing, Advertising, PR, Design, Production... Show more
Creative Group Head on movie projects
Work for major cinema clients like Warner Bros., Paramount, Central Partnership.
Creative and strategic support for digital promotion campaigns of movie releases (like "Joker", "IT 2", "Doctor Sleep", "Birds of Prey", "Sponge Bob Movie" etc.).
Leading a creative/production group.
September 2017 — January 2019
1 year 5 months
Affect (independent digital agency)
IT, System Integration, Internet... Show more
Creative Group Head
Leading a creative group consisting of strategist, creator and art-director. Day-to-day people management.
Work with big international and Russian brands. 12+ campaigns including long-term dark market projects were created under my supervision.
Understanding client's goals and priorities. Briefing and everyday creative work with internal team. Ideas revision from scratch to a final agency product – pitch presentations, creative/communication strategies, creative concepts, sites, videos etc. Presentations to clients and stakeholders (both local and international).
Creative leading of agency pitches. Win rate under my supervision – 70%.
June 2012 — September 2017
5 years 4 months
OutOfTheBox (E:MG group)
Media, Marketing, Advertising, PR, Design, Production... Show more
Senior Copywriter --> Senior Creative Strategist
Digital projects. Long-term work on large accounts (Heinz; Alcon/CibaVision; Korkunov, TUC, Lay's etc.) plus participation in pitches.
Graduated from IKRA School of interactive communications (best alumnus of "Strategy" course).
7 festival prizes in 2016-2017, including two EPICA awards.
March 2008 — March 2012
4 years 1 month
MILK creative agency (Aegis Media holding)
Media, Marketing, Advertising, PR, Design, Production... Show more
Copywriter --> Creative Group Head
Work with russian and worlwide major brands (Yota, Philips, Sollers, Lipton, Heineken sub-brands, Unimilk sub-brands etc.).
Development of creative concepts for ATL and TTL campaigns, participation in strategy development, creative team (up to 6 people) leading. Big experience in pitches.
During this period I took several professional trainings including presentation skills training.
Also as a guest mentor I did lecturing on "Introduction to Advertising" topic in Journalist School within Independent Media publishing house.
May 2007 — February 2008
10 months
Lowe Adventa advertising agency (ADV Group)
Moscow
Media, Marketing, Advertising, PR, Design, Production... Show more
Copywriter
Work with russian and worldwide major brands (Beeline, Johnson&Johnson, Nestle sub-brands, Coca-Cola sub-brands, Sun InBev sub-brands etc.). Development of creative concepts for ATL and TTL campaigns. Production supervising.
May 2004 — November 2006
2 years 7 months
EuroPublicity, advertising agency
Moscow
Media, Marketing, Advertising, PR, Design, Production... Show more
Senior Copywriter
Development of creative concepts for ATL and BTL campaigns, production supervising, creative couple leading.
Awarded with «Silver Mercury» festival prize for BTL campaign for Svyaznoy brand ("Best integrated campaign" nomination).
August 2003 — April 2004
9 months
CISLink Ltd.
IT, System Integration, Internet... Show more
website editor / editor-in-chief of corporative newspaper
Maintenance of corporate media resources.
February 2003 — August 2003
7 months
"Strateg" (internet marketing agency)
Media, Marketing, Advertising, PR, Design, Production... Show more
Copywriter
Creating texts and other content for sites and printable materials.
August 2002 — January 2003
6 months
"Stolichnaya Vechernya Gazeta" newspaper
Media, Marketing, Advertising, PR, Design, Production... Show more
Reporter
Interviews and articles.
Key skills
You can change skill levels in the mobile app — the website will have this feature a little later on
About me
The all-purpose creative unit with any experience you could think of.
FEEL FREE TO REQUEST A PORTFOLIO.
Hobbies: musical instruments, videogames, kicker.
Higher education
2003
Faculty of Human Resources, Psychology
Languages
Professional development, courses
2015
Strategy course
IKRA School of interactive communications
Citizenship, travel time to work
Citizenship: Russia
Permission to work: Russia
Desired travel time to work: Doesn't matter