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Key Responsibilities
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Develop and execute brand and marketing strategy.
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Manage ATL/BTL campaigns and digital channels (Paid Search, Social, Display, Programmatic).
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Oversee PR strategy, media relations, and reputation management.
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Lead annual/quarterly planning, budgeting, and campaign execution.
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Manage agencies and suppliers.
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Conduct market research, analyze performance, and provide recommendations.
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Track industry trends and ensure marketing effectiveness.
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Support cross-functional alignment with sales and product teams.
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Requirements
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3–5+ years of experience in marketing, brand, or digital roles.
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Strong understanding of strategic planning, communications, ATL/BTL, and digital tools.
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Experience with Google Ads, analytics, attribution, PPC, social media platforms.
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Strong analytical, strategic-thinking, and leadership skills.
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Excellent communication skills.
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Advanced English.
