Consumer Engagement Manager MAC / Менеджер по маркетинговым коммуникациям марки МАС

Уровень зарплаты
Город
Требуемый опыт работы
з/п не указана
Москва, Павелецкая
3–6 лет

Job Purpose:

  • Work closely with the M.A.C Marketing Manager to execute the Consumer Marketing Strategy at the local level by making synergies between social media, advertising, CRM and online.

Main Responsibilities:

SOCIAL MEDIA

  • Manages local social community and ensure good visibility of the content on a day to day basis
  • Analysis: work on monthly analysis and reporting of local social media activities and performances
  • Global and Local content: work closely with EMEA and Digital corporate teams to create, develop and execute social media content

INFLUENCERS

  • Developing relationships with digital influencers in collaboration with PR team

CRM

  • Manage CRM activity in the market
  • Monitor Lifecycle programs

ONLINE

  • Drive eBusiness performance in collaboration with corporate online team (20%)
  • Review and identify gap opportunities on online field

ADVERTISING

  • Build Always On Advertising plan with a strong focus on new forms of digital advertising

Knowledge / Experience / Skills required :

  • At least 3 to 5 years’ experience & expertise in digital marketing is mandatory
  • Fluent in English is mandatory
  • Master degree in Business and/or Marketing
  • Experience in Cosmetics, Fashion or Retail Area or within a digital agency is a plus
  • Passion and interest in beauty and in digital/social media
  • Good analytical skills, strategic vision and excellent communication skills written and oral
  • Must be results oriented, strong project management skills
  • Team player with good communication and interpersonal skills

Conditions:

  • Competitive salary, annual bonus
  • Medical insurance
  • Office in a walking distance from the metro station Paveletskaya

Ключевые навыки

Digital MarketingКоммуникационная стратегияCRMInternet MarketingSocial Media MarketingAdvertising

Тип занятости

Полная занятость, полный день
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