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The position reports directly to the Marketing Director.
The Marketing Manager is responsible for analysing and developing local Dairy category & portfolio strategy & action plan & price positioning and delivering on those must happen projects. He/she is responsible for monitoring the results & proposing and taking corrective actions when necessary.
He/she plays key role in driving the implementation of the portfolio and category plans in respective Key Account Teams.
He/she is responsible of monitoring the effective us of the marketing support budget for the must happen projects he/she is responsible of.
He/she will be the marketing counterpart of the Company for specific customers, therefore he /she will be responsible for driving marketing services for those customers and strengthening the partnership with them.
Marketing & Portfolio Manager also supports the competition role.
Marketing manager supports the new business initiative in CIS Region to identify the growth segments and prepare the sales presentations for the prospect customers.
Worked closely with research agencies on qualitative and quantitative researches.
A University degree in marketing, economics and/or business administration is required. An MBA or other significant Masters would be considered as an advantage.
Excellent command in English and Russian, both written and spoken, is required. Kazakh would be a plus.
3 to 5 years experience in marketing or sales in FMCG company.
Strong business & marketing understanding,
Solid communication skills
Strong analytical skills
Continuous learner & self starter
Good understanding of global and local competitive environment
Strategic thinking, planning and execution
Drive for results and collaborate and open to change