PR/Marketing Lead (IT Product)

Уровень зарплаты
Город
Требуемый опыт работы
з/п не указана
Киев
1–3 года

Requirements:

— At least 2 years of general experience in online marketing and 1 year of experience as a Lead/Head of Marketing in IT company;

— Must have experience in launching products with stable lead generation;

— Experience, connections and good understanding in main IT PR resources;

— Excellent English communication skills (written and verbal);

— Technical knowledge and in-depth experience in building digital inbound marketing competencies, including SEO, SMM, SEM, Email Marketing;

— Proven experience as a marketing technologist in creating growth strategies that combine product, data and marketing expertise;

— Practice in using web analytics and statistics tools and methodologies;

— Strong skills in managing a set of KPIs, reporting on performance, and devising strategies and tactics for improvement;

— Experience in building metrics-driven marketing processes.

Offer:

— Possibility to work with a product company

— Enjoyable working environment and friendly team of highly qualified specialists

— Attractive salary, bonuses (24 days of holidays a year + national holidays, paid sick-leaves)

— Continuous learning and development of all staff

— Opportunities for international business trips

— Corporate holidays, events, festivals

Responsibilities:

— Development and implementation of the marketing strategy for product;

— Plan and direct public relations programs designed to create and maintain a favorable public image of the employer;

— Company PR on leading industry resources

— Create and deliver press releases, media relations content, case studies, white papers, executive bios, corporate newsletter content, social media content, and speaking proposals;

— Precise market and competitors analysis, as well as search the trends for project growth;

— Budgeting and expenditure control of all marketing activities;

— Setting goals and measuring success of marketing campaigns;

— Responsibilities for stable lead development, including effectiveness of prospecting

— Expansion of the product audience by entering new markets;

— Optimization of work processes in order to improve KPIs.

— Managing company blogs, etc.

Тип занятости

Полная занятость, полный день
Вы откликаетесь на вакансию в другой стране

Страна размещения вакансии — Украина.

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