Fast growing France company is looking for proactive and innovative WEB Manager
- Working closely with the marketing and sales team and the EMEA digital team to improve drive to store and buy now conversion in our website, and improve brand visibility and performances in our e-dealers partner’s websites.
- Use Analytics provide by the EMEA team to recommend and implement actions to increase conversion in our website and partner websites
- Manage the Russian version of PIM (products database) to localize content and optimize it for SEO and conversion. Based on it, provide content to e-dealers
- With the EMEA web and acquisition manager, drive the external digital agency to lead local requirements and follow and monitor the acquisition campaign performances (SEO, SEA, …)
- Take care of the Russian website animation following the brand content set up with the Russian Marketing Manager and the EMEA content and community manager
- Build, implement and monitor marketing plan with e-dealers
- Lead companys products visibility and performances in e-dealers partners website and increase e-display
- Support Marketing and sales team to manage products ranges and bring digital knowledge
- Manage the tools implementation and follow up :
- Commerce Connector functionalities
- Stock follow up
- Selected partners
- Social Media through agency. Content and SMM connection with partners
- Where to buy. Managing database of partners with sales team.
- Support non selected partners
- Legal issues with e-partners. Documents, strategy.
- Fluent English
- Strong analysis competencies
- Innovative mindset