Team Leader of Digital Analytics

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Требуемый опыт работы: 3–6 лет

Полная занятость, полный день

Fast facts on why joining the Lamoda team now is a great idea:

  • E-commerce is the fastest growing industry in the world and Lamoda is the leader on Russia and CIS fashion e-commerce markets
  • Young, bright and talented team consisting of IT talents, fashion experts, and logistics professionals achieving top goals together
  • Exciting work environment and constant professional growth opportunities
  • International management consisting of top professionals
  • Every employee has the ownership on his professional area and is empowered to fulfil his breakthrough ideas
  • Striving to excellence is one of our passions

At the moment we are actively looking for a Team Leader of Digital Analytics. This stream provides analytics & reporting that drive our marketing department.

What you will work on?

  • Lead a team within Data & Analytics department responsible for Digital Analytics

  • Partner with performance marketing team to help them formulate their needs for analytics & turn it into roadmap

  • Own & develop the methodology for performance marketing efficiency evaluation

  • Run analysis on performance marketing KPIs to produce insights and hypotheses on improvement

  • Create actionable reports, dashboards, visualisations and data-driven decision making tools

  • Develop prototypes of data processing pipelines and set requirements for the data engineering team on data collection & processing, data access tools

  • Support other teams in their needs for Digital Analytics, namely Brand & Content and Media & Communications teams

We require:

  • BA/BS/MS degree in exact sciences, engineering, economics, or a related field

  • At least 4 years of relevant experience in data analytics, web/app analytics, product analytics, reporting, or performance marketing. Experience in leadership roles of at least 1 year

  • Solid experience in full cycle of data analytics, starting from data collection and processing to making sense of the data and arriving at decisions

  • Knowledge of marketing analytics stack, such as web analytics (Google Analytics), app analytics (such as Adjust, AppsFlyer), JavaScript and tag management (GTM)

  • Strong understanding of methodologies for evaluation of marketing efficiency such as marketing attribution, customer lifetime value, marketing mix modelling

  • Knowledge of SQL, python, BI tools (Tableau preferred). Understanding of Hadoop ecosystem, RDBMS and machine learning technologies. Experience with Microsoft SQL server ecosystem is a plus.

  • Good communication skills

  • Upper-intermediate English (technical reading and professional communication)

Conditions:

  • Challenging and interesting atmosphere in a young team of professionals
  • Official employment, social package
  • Office in Moscow (m. Polezhaevskaya)
  • Competitive salary
  • Free English courses
  • Discount on the entire range of products

Адрес

Москва, Летниковская улица, 10с5
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Вакансия опубликована 4 июня 2019 в Москве

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