Brand Manager, TM Braun

з/п не указана

Вакансия в архиве

Работодатель, вероятно, уже нашел нужного кандидата и больше не принимает отклики на эту вакансию

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Требуемый опыт работы: 3–6 лет

Полная занятость, полный день

RESPONSIBILITIES:

  • Product/Category management
    • Develop product/category strategies built upon the business strategies, deep market analysis and based on local consumer insights.
    • On-going category management – Pricing (RRP, price lists calculation), listings follow-up, forecasting, sales analysis.
    • Closely follow assigned categories performance at point of sale vs. competition via regular in-store visits.
  • Media/Communication management
    • Develop media strategy for key product groups, ensure modern and relevant communication channels with high affinity to TA
    • Ensure stable media brand presence supporting key marketing and commercial initiatives
    • Develop relevant communication strategy for key categories and ensure its flawless and timely execution
  • Trade marketing
    • Build the respective brand in retail by using in-store environment as medium.
    • Closely cooperate with trade marketing team on in-store consultancy, demonstrations, display programs, other POS materials.
    • Repare and conduct trainings/demonstrations to sales team and field sales force (when necessary). Closely monitor the results.
  • Leadership and Cross functional communication
    • Make sure, that all marketing initiatives are properly communicated and aligned internally (HQ, Top management, Sales, Finance, Logistics, Demand planners, etc.)
    • Initiate timely involvement of respective team members into the projects planning and execution
  • Cooperation with key customers
    • Participation in negotiations with marketing inputs, ensure proper and timely listings
    • Develop category plans and tailored programs for selective customers in close cooperation with sales team

PROFESSIONAL CAPABILITIES:

  • Strategic thinking, analytical skills, leadership, initiative and follow-through, drive for results, customer focus, ability to work effectively in a diverse team, strong communication skills (incl. formal presentation), entrepreneurship

REQUIREMENTS TO THE CANDIDATE:

  • Professional experience – min 5 years of successful marketing experience
  • Fluent English

Вакансия опубликована 16 сентября 2019 в Москве

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