We are searching for a highly experienced Product Marketing Specialist to support our fast growing business.
Ideal candidates for this role should:
- Have a deep understanding around Russian consumer insight;
- Love UNIQLO brand and have a strong passion for the brand’s growth;
- Have strong commitment for success of the team;
- Possess strong leadership to influence not only the team but also other functions and management;
- Possess extensive logical thinking skills to set Marketing project Objectives into numeric Business Goals, Strategies and Specific KPIs;
- Be able to convert logical strategy into creative idea through necessary marketing logical framework by taking risk sometimes;
- Be able to influence company business target numbers behind ROI calculation of marketing effectiveness;
- Have strong project management skills in order to deliver the best result by planned schedule.
In this role you will be responsible for:
- Development, approval and implementation of marketing strategies based on holistic marketing approach in order to achieve sales/profit targets and enhance brand awareness;
- Promotion campaigns development and management to drive customers engagement;
- Development and implementation of product strategies;
- Market situation, competitive environment and target audience analysis, etc.
- More than 5 years’ experience in Product Marketing or Brand Management;
- Degree in marketing, brand management, advertising, communications or a related discipline;
- Fluent English;
- Relevant product and industry knowledge.