We’re seeking a proactive and detail-driven CRM Specialist to join our team. In this role, you'll build compelling email templates, launch multi-channel campaigns, and develop triggered flows that boost user engagement and retention at every stage of the user lifecycle. Your main metrics will include open rate, click-through rate, conversion rate, user retention, and unsubscribe rate.
KEY RESPONSIBILITIES:
- Build emails using HTML/CSS
- Execute multi-channel CRM campaigns (email, push, in-app messages)
- Conceptualize, set up, and maintain automated communication flows
- Segment users to identify and target the right audience
- Collaborate closely with cross-functional teams and stakeholders
- Run A/B tests and optimize campaign performance
- Analyze campaign data and implement improvement initiatives
KEY REQUIREMENTS:
- 1+ years of experience in CRM roles
- Proficiency in CRM tools (preferably Customer.io)
- Strong technical skills, including HTML/CSS and A/B testing
- Experience in audience segmentation
- Good communication skills in English (B2 level)
WOULD BE A PLUS:
- Experience with stories channel in the app (e.g., InAppStory tool)
- Familiarity with HubSpot
WE OFFER:
- Cozy office in Tbilisi with 24-hour access, opportunity to relocate with the company's support or to work remotely
- A friendly team that is always there for support
- Comfortable kitchen with fresh fruits/vegetables and nuts
- Opportunities for professional growth
- Corporate events help us to better know each other
We share your enthusiasm for sports and are ready to cover a part of your athletic expenses.
No red tape. No hierarchy. Just people who are passionate about what they do.
We’re here for you! ZION will cover any medical expenses that you may incur.
We provide all kinds of resources to help our team develop inside and outside the workplace.
Lifetime opportunity to join our team!